New Business Developer for Survey Software Firm

Denver-based online survey software firm, iModerate Research Technologies, has appointed Marc Silberstrom as VP of Strategy and Business Development.

Silberstrom arrives with a wealth of sales leadership experience gained in software and services companies such as healthcare and technology consultancy Catalyst, business and technology solutions provider Statera, and enterprise software company, WebV2. He holds a Bachelors degree in behavioral sciences from The Johns Hopkins University in Baltimore, Maryland.

In his new role he will be marketing the company's instant-message-based tool, which has been designed to intercept respondents during online quant studies and then engage them in one-to-one qual sessions run by professional moderators – a hot topic at present, with several announcements of related products in recent months including TNS' yesterday (www.mrweb.com/drno/news6502.htm ). The iModerate tool can be incorporated into any online survey.

iModerate is online at www.imoderate.com .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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