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Six Join TRA in Australia

May 1 2024

Insight agency TRA has appointed six people in its Sydney and Melbourne teams, reflecting 'significant organic and new business growth across both markets'. The six are Alexandra Fulton, Nana Kawaura, Jemimah Gray, Claire Timmons, Charlotte Saunders and Sam Stalley. More

Sanger to Help DVJ 'Evolve' Shopper Insights Offering

Apr 30 2024

Netherlands-based full service agency DVJ Insights has appointed Adrian Sanger as its new Head of Shopper Domain, reflecting its expanding work in shopper behaviour, innovation and brand strategy. More

Senior Hires for Tesco Insight Platform

Apr 30 2024

The Tesco Media & Insight Platform, which combines the British supermarket's loyalty card data and in-store insights with the expertise of its subsidiary dunnhumby, has appointed former Amazon exec Steve Edwards as Head of Agency, and former Pinterest man Russell Franklin as Head of Client Bus Dev. More

Virtual Store Trials Adds Research Director

Apr 25 2024

London-based retail testing tech firm Virtual Store Trials (VST) has appointed Jenny Hall as Research Director. More

Streetbees Adds Photo and Video Capture to SBX

Apr 22 2024

London-based Streetbees, whose platform captures and analyses in-the-moment feedback via mobile from 3.5 million 'bees' around the world, has integrated photo and video capture capabilities into its AI-powered market research tool, SBX. More

Behaviorally Partners with Alibaba

Apr 19 2024

Purchase transaction insights firm Behaviorally has partnered with China-based eCommerce giant Alibaba to offer the former's pack testing products on the latter's TMIC (Tmall Innovation Center) platform, allowing users to assess the impact of packaging design and eCommerce visuals in the country. More

Q1 Organic Growth of 4.5% for Ipsos

Apr 18 2024

Ipsos has reported continued solid growth in the first quarter of the year, with revenue up 4.5% in organic terms, to EUR 557.5m. The EMEA and Asia Pacific regions led the way with revenue up more than 9% in each case (organic) while the Americas saw a 3.2% decline. More

NIQ Brandbank Adds Product Data Benchmarking Features

Apr 18 2024

NIQ's digital product content division Brandbank has launched a new product data optimisation solution, Content Health+, providing insights into category comparison and content benchmarking. More

Accenture Buys Unlimited Group

Apr 10 2024

London-based marketing group Unlimited, parent of insight agency Walnut, is to join Accenture Song, the business services behemoth's 'tech-powered creative group'. Terms of the acquisition were not disclosed. More

Ten Promotions for Behaviorally

Apr 10 2024

Purchase transaction analytics specialist Behaviorally has announced a number of recent promotions, including Ethel Klein and Mavis Tong to VP Customer Success, Stephen Omogbehin to Vice President, IT, Coraline Petipas to Director, Customer Success and Natasha Gonzalez to Director, Behavioral Qualitative. More

Vypr Targets International Expansion with CCO Hire

Apr 8 2024

Manchester, UK-based product intelligence platform Vypr has appointed Glenn Porter as Chief Commercial Officer. More

NIQ Launches 'Full View' CPG Data Access

Apr 4 2024

Consumer intelligence firm NIQ has announced the launch of 'Full View - Measurement', a suite of features available within its Discover platform, promising an omnichannel view of data with item-level granularity for retailers, manufacturers and the financial services community. More

Multiple Promotions for 2CV

Apr 4 2024

UK-based consumer and B2B researcher 2CV has announced eleven promotions, including Chris Oatey and Jon Smetherham to Regional Directors, responsible for leading the Asia team based in Singapore; and in the UK Kar Hoo Lee to Associate Director of Data Services and Abigail Plank to Associate Director. More

NIQ Appoints Chief Transformation Officer

Mar 21 2024

Consumer intelligence specialist NIQ - previously Nielsen IQ - has appointed former TransUnion exec R. Dane Mauldin as Chief Transformation Officer. He replaces Curtis Miller, who moves into the role of Chief Strategy Officer. More

Collage Group Hires First CMO

Mar 20 2024

In the US, cultural intelligence specialist Collage Group has appointed Elizabeth Jackson as its first Chief Marketing Officer. She brings to the role more than thirty years of experience in marketing, strategy, insights and new product innovation. More

Swifties Help MRBA Smash Auction Target

Mar 18 2024

Market Research charity the MRBA has three days to run on its 2024 auction. Bidding for two tickets to Taylor Swift's sold-out Eras tour (Wembley Stadium concert, August) currently stands at £1,500, but those with more modest budgets can bid for bottles, days / meals out and other items. More

LTK Adds Influencer Marketing Analysis Platform

Mar 14 2024

In Dallas, 'Creator Commerce' company LTK has launched LTK 360, a full-funnel influencer marketing measurement and analysis platform, while adding CTV to the list of media for which users can create, launch and measure advertising. More

Gary Laben to Lead Retail Data and Tech Firm Trax

Mar 12 2024

Former Dynata Chief Gary Laben has joined retail and consumer goods analytics and inventory optimisation firm Trax, as CEO. More

NIQ Creates Media Division, Hires Busignani to Lead It

Feb 29 2024

NIQ, the consumer intelligence company previously part of Nielsen and now combined with GfK, has launched a Global Media Division, which it says is 'designed to enhance the value advertisers derive from their marketing efforts' - and has appointed Lana Busignani to lead it. More

PAMCo Promotes for Acting MD Role as Redican Departs

Feb 29 2024

PAMCo, the company which oversees audience figures for British newspapers and magazines, has appointed Emma Holden as Acting MD after the departure of CEO of ten years Simon Redican. More

Funds for NZ Firm Tracksuit as it Builds in US

Feb 28 2024

Brand tracking specialist Tracksuit has raised $13.5m in Series A funding, which it will use for its official launch in the US and UK markets, and to expand its research and platform capabilities. More

New US Agency to Focus on Older Consumers

Feb 27 2024

In the US, former Ipsos execs Dana Keilman and Nicole Munsey have launched Morning Light Strategy, which will provide insights and strategic guidance for clients looking to drive growth in the 50+ market. More

Launch, Funds and CEO Hire for Belgium's iVisual

Feb 22 2024

In Antwerp, Belgium, design-tech company iVisual has launched AI-based branding and packaging intelligence technology which it says will 'transform the way companies develop branding and packaging'. The new firm has appointed Julie Dumoulin as its CEO. More

Ipsos Returns to Strong Growth in Q4

Feb 21 2024

Ipsos has reported organic, constant currency revenue growth of 8.8% for the fourth quarter of 2023, and 3% for the full year, with operating profit stable at an all-time high of 13.1%. More

Former YouGov Sport Man Launches Sponsorship 'Lab'

Feb 21 2024

In Glasgow, Scotland, former RBS and YouGov Sport exec Bruce Cook has launched SponsorLab, a new sponsorship measurement tool for sponsors, agencies and rights holders. More

Behaviorally Hires to Boost US Bus Dev Team

Feb 21 2024

Transaction data specialist Behaviorally has expanded its business development team in New York with the appointment of Director Peter Cloutier, and in Chicago where Shane Schultz joins as a Manager. More

PRS IN VIVO Promotes for Behavioral Science Lead

Feb 15 2024

Packaging, NPD and shopper specialist PRS IN VIVO has appointed Richard Bordenave as global Chief Behavioral Officer. More

Senior Hire and Role Extension for Ipsos India

Feb 14 2024

Ipsos India has expanded the role of Archana Gupta, adding responsibility for Shopper Research and for developing the firm's base of young talent; and has hired former NIQ exec Malavika Mani as Executive Director, servicing large accounts in the west zone. More

Kantar and Others Adopt Glow Sustainability Metric SRS

Feb 8 2024

Australian market research technology platform Glow is developing its sustainability metric the Social Responsibility Score (SRS) as a standardized, cross-industry initiative and says it is currently being integrated into the offerings of Kantar, PwC Australia and other research and advisory businesses. More

Circana Launches 'Engage' Retailer Data Solution

Feb 7 2024

Consumer behavioral data firm Circana has launched Liquid Data Engage, which allows retailers to manage market performance, category management, loyalty, supply chain, and retail media data assets in one solution, and identify opportunities for growth. More

New UK Brand Health Leader for Ipsos

Feb 6 2024

Ipsos has appointed former Kantar and Mintel exec Dale Beaton as head of its Brand Health Tracking (BHT) Service Line in the UK. More

Circana Restructures Commercial Organisation

Feb 2 2024

Consumer data giant Circana has announced changes to its commercial organisation including the appointment of former CPG sector President Jeremy Allen as Chief Commercial Officer. Tim Bush, currently President, General Merchandise, will retire by the end of the year after two decades at Circana and NPD. More

COO and VP Product for Testing Platform Highlight

Jan 30 2024

Automated in-home product testing platform Highlight has announced changes to its leadership team, with the appointments of Priyanka Carr as COO and President, and Deirdre Norris as VP of Product. More

C-Suite Appointments for Harte Hanks

Jan 30 2024

In the US. customer experience company Harte Hanks has made permanent the previously Interim CFO role of David Garrison, and appointed David Fisher as Chief Transformation Officer. More

Major Investment for The Insights Family

Jan 25 2024

Manchester-based kids, parents and family specialist The Insights Family has secured a £5.6m investment, with which to continue and accelerate its rapid global growth. More

Behaviorally Unveils Packaging Insight Platform GLADYS

Jan 24 2024

Purchase transaction insight provider Behaviorally has announced the launch of GLADYS, a platform collating and analysing data extracted from the moment of purchase to give clients real-time insights to launch effective packaging designs. More

The Numbers Lab Becomes Firefish Data

Jan 18 2024

London-based Firefish Group has rebranded its quant and data analytics business the numbers lab as 'Firefish Data', reflecting its evolution into an agency delivering 'fully connected, integrated and agile human insights consulting, driven by AI, connected data and new technologies'. More

Launch of Sustainability Consultancy Canopy Edge

Jan 17 2024

A new consulting and advisory firm focused on Net Zero and corporate sustainability has been launched in Denver, Colorado. Canopy Edge's offer will include measurement and strategy for science-based targets, ESG reporting and program management, and advice on messaging. More

VoC Specialist First Insight Buys Digital Marketing Firm

Jan 12 2024

In the USA, retail Voice of the Customer solutions provider First Insight, Inc. has acquired SnapRetail, a digital marketing platform helping retailers and brands to boost in-store traffic and online sales - for an undisclosed sum. Both companies are based in Pittsburg. More

MMR Appoints China Qual Leader

Jan 10 2024

British-based consumer and sensory researcher MMR has appointed Evelyn Huang to head up its qual research in China. More

YouGov Completes EUR 315m Buy of GfK Euro Panels

Jan 9 2024

GfK has completed the sale of its European Consumer Panel Services business (CPS GfK) to YouGov, a divestment required under competition law as part of the German-based global group's merger with retail data giant NIQ. The deal has been valued at around EUR 315m. More

New Marketplace Offers Prosper Data in Smaller Chunks

Jan 9 2024

In Worthington, Ohio, consumer data and insights provider Prosper Insights & Analytics has announced a partnership with business data monetization platform DataPostie, which will make smaller bundles of Prosper's data available on demand via a Consumer Insights Marketplace. More

First Insight Launches Retail VoC App

Jan 5 2024

In Pittsburg, USA, retail sector VoC specialist First Insight, Inc. has launched an app called My INSIGHT, promising merchants, designers and planners better understanding of their consumers for purposes including assortment building and rationalization. More

New HQ and Irish Launch for Insights Family

Jan 3 2024

The Insights Family, which provides intelligence focused on kids, parents and families, has relocated its Manchester headquarters to a larger space in the city centre, and has launched in the Republic of Ireland - described as its first 'Tier 2' market. More

Two Appointments for Boxclever

Jan 3 2024

In the UK, Leeds-based full service agency Boxclever has appointed Lisa Lawrence as Operations Manager and Lucy Hampson as Quantitative Director. More

Space Doctors Co-founder Calls Time

Dec 19 2023

Insights group Human8 has announced a change of leadership at its cultural and creative consultancy Space Doctors. Co-founder and MD Fiona McNae will leave the company at the end of this year, after 22 years, to be replaced by Gareth Lewis and Cato Hunt. More

NIQ Taps M&A Talent for New Innovation Labs

Dec 14 2023

Consumer data and analytics firm NIQ has announced the launch of NIQ Labs, an innovation center which it says will 'harness the collective power of top-tier talent and capabilities acquired through strategic M&As'. More

Mel Crowther, 1962-2023

Dec 13 2023

DRNO's News Editor of seventeen years Mel Crowther passed away last week after a battle with cancer. Mel has been a wonderful colleague and the driving force in making this publication what it is today, as well as a well-loved figure in the industry, and I'm sorry I know her loss will come as a shock to a lot of you. More

Funds for Consumer Goods Insight Platform Yogi

Dec 8 2023

New York-based CPG industry customer insight platform Yogi has announced a $10m Series A round of funding, with which to accelerate growth including product development and the expansion of client support. More

NIQ Promotes for NA President Role as Danubio Retires

Dec 5 2023

Consumer analytics and market intelligence provider NIQ has promoted Elizabeth Buchanan to serve as President of its North American business, based in Chicago. She replaces Jeanne Danubio, who is retiring after 38 years with the business. More

Savanta Buys Shopper Specialist Explorer Research

Dec 4 2023

Savanta has announced the acquisition of North American-based shopper insights agency Explorer Research. More

MrWeb Quarter Century News and Offers

Nov 29 2023

We are 25! On 29th Nov 1998 the first job ad appeared on mrweb.com. We're celebrating with the relaunch of our directories, under a new brand and with an ambitious new approach; and with Thank You's to our regular advertisers and some special offers for new ones. More

Senior Appointments Boost Luxury Researcher Altiant

Nov 24 2023

Stockholm-based affluent and HNWI fieldwork specialist Altiant has appointed Lyndsey Denyer as VP of Client Services, and promoted Meryam Schneider to Chief Marketing Officer. More

InContext Launches Planogram Insights Model

Nov 22 2023

US firm InContext Solutions, which offers 3D simulation software for retail, has launched a behavioral insights prediction model called Arrangement AI, using machine learning and AI prediction models to generate insights for planogram arrangement concepts. More

Hull Named EVP, Ipsos Consumer Products Segment

Nov 15 2023

Ipsos has promoted Kirstopher Hull to the new role of Executive Vice President and Senior Client Officer of its North America Consumer Products Segment. More

UK's ESRC Funds Two New Units Studying Human Behaviour

Nov 13 2023

In the UK, government-funded public body the Economic and Social Research Council (ESRC) has announced a £17m investment, to establish two new bodies and address major societal challenges via research into human behaviour. More

Protobrand Hires Director of Research

Nov 10 2023

Behavioral science consultancy Protobrand has appointed former Nielsen and MarketCast employee Andrew McDonough as Director of Research, based in its Boston office. More

NIQ Launches Omnishopper Panel in Australia

Nov 9 2023

Consumer intelligence business NIQ has launched an omnishopper panel, which exceeds 30,000 Australian households and provides data for around 70 retail banners across a number of sectors. It is underpinned by a mobile consumer rewards app which captures data from 250,000 receipts per month. More

Green Street Buys Retail and Leisure Data Firm LDC

Nov 7 2023

US and European commercial real estate intelligence firm Green Street has acquired London-based Local Data Company (LDC), which provides proprietary data and insights on the British retail and leisure market. Terms of the deal have not been disclosed. More

Apax Partners to Buy Ascential Research Unit WGSN

Oct 31 2023

UK-based Ascential, the information and analytics company once known as EMAP, has announced it will sell its digital commerce and consumer research units for around £1.4bn, so as to focus on its events business. More

Collage Launches Cultural Insights Tool fluen.ci

Oct 30 2023

Cultural intelligence specialist Collage Group has launched an AI-based solution called fluen.ci which it says gives clients 'instant access to culture-centric, brand-specific insights'. More

Five Promotions for Behaviorally

Oct 30 2023

US shopper insights firm Behaviorally has announced a number of recent promotions, including Sheryl Brie to SVP of Behavioral Qualitative and Paul Markovic to VP of Behavioral Qualitative. Zoe Williams becomes a Desktop Support Engineer, and Cody Fry and Kevin Garcia Insights Analysts. More

DV to Measure and Verify Instacart Ads

Oct 30 2023

Digital media measurement and analytics provider DoubleVerify (DV) has announced a partnership with grocery tech company Instacart, allowing advertisers to verify media and optimize performance across the platform. More

Ipsos Returns to Strong Growth

Oct 26 2023

Ipsos has reported third quarter revenue of EUR 588m, representing organic growth of 4.3% and restoring year-to-date organic growth after shrinkage in the first half. All the group's global regions shared in the Q3 growth, with EMEA leading the way. More

Six Promotions for Verve

Oct 26 2023

Insights consultancy Verve has announced six promotions across its European team, including Lydia Martin to Research Director. More

NIQ Adds TikTok Shop Sales Measurement

Oct 18 2023

In the US, NIQ - once Nielsen's consumer data division - has launched a service measuring sales on social media eCommerce platform TikTok Shop, offering users data on sales volume, value and market share at the brand level. More

Retail Chain Saks Off 5th Adds Analytics Head

Oct 16 2023

In New York, luxury 'off-price' department store chain Saks Off 5th has appointed former Rakuten CMO Kim Miller as Chief Marketing and Analytics Officer, continuing a senior management restructure with a focus on understanding the customer. More

Four Promoted to Director Level at ISC-CX

Oct 13 2023

Swiss-German-based customer experience analyst ISC-CX has announced the promotion of four female employees to director-level positions: Mujinga Muyombo, Márta Jakab, Lorella Graziano and Lama al Rifai. More

Crowd DNA Founder Steps Aside

Oct 12 2023

In the UK, STRAT7-owned cultural insight and strategy consultancy Crowd DNA has appointed Elliot Pigram as its new Global MD. Pigram will take the reins on 1st January next year from founder and CEO Andy Crysell, who will move to the position of non-executive Chair. More

Tesco, dunnhumby Extend Media and Insight Platform

Oct 10 2023

Supermarket giant Tesco and its data division dunnhumby have announced further new features on the Tesco Media & Insight Platform, including ads on 'Scan as You Shop' handsets, product placement options, and collaboration with the ISBA over standardisation of retail media measurement. More

Vypr CFO Williams Steps Up to Chief Exec

Oct 6 2023

In Manchester, UK, product intelligence platform Vypr has promoted its CFO Chris Williams to CEO. He replaces founder Ben Davies, who the firm says will maintain a key role in the leadership team as it looks to scale up. More

Storewise Launches PriceFind Competitor Pricing Tool

Sep 29 2023

In the US, independent grocer automation software provider Storewise has launched a tool called PriceFind, which delivers access to details about competitors' pricing on hundreds of everyday products, such as common grocery items. More

Launch of SagaCube Pan-African Consumer Data Service

Sep 27 2023

In Johannesburg, pan-African data and analytics firm Sagaci Research has announced the launch of SagaCube, a dataset based on regular questioning of consumers in 26 countries across the African continent. More

Youth and Family Researcher Smarty Pants Promotes Two

Sep 22 2023

US-based youth and family researcher Smarty Pants has promoted Danielle Place to the role of Director and Megan Bowling to Senior Analyst. More

Streetbees Co-founders Depart, New Leaders Named

Sep 7 2023

Tugce Bulut and Oliver May, the co-founders of London-based mobile intelligence platform Streetbees, have left the business. The company is now led former Chief Commercial Officer, Vidisha Gaglani, and previous Chief Technology Officer Sean O'Connell. More

Kantar Launches Sensory Research Solution in India

Sep 7 2023

In India, Kantar has launched a solution called Sensory eValuate, which uses research to help evaluate consumer products using the five human senses. More

Asda Hires Aldi's Hills as Chief Customer Officer

Sep 4 2023

British supermarket chain Asda has appointed former Aldi exec David Hills as Chief Customer Officer. He takes over from acting Chief Customer Officer Sam Dickson, who will assume responsibility for Asda brand customer propositions with a focus on improving quality perception. More

Circana and Zappi Team for 'Guided Surveys' Solution

Aug 31 2023

In the US Circana, the company formed from the merger of IRI and the NPD Group, has launched what it describes as its first 'guided survey solution'. Fast Feedback Guided Surveys taps the consumer insights platform of partner firm Zappi and targets 'small to midsize CPG brands'. More

MMR Research Hires Sensory Director for Asia

Aug 31 2023

In Singapore, sensory research specialist MMR has appointed former Reckitt Benckiser and Givaudan insights professional Wanni Xu Sensory Director in its Asian division. More

Funds and Senior Hire for Analytics Firm Datavations

Aug 31 2023

In New York, analytical software developer Datavations, Inc. has closed a $4.2m seed round, with which it will scale its suite of retail analytics tools. With the deal, tech sales veteran JR Becko joins the firm as Chief Revenue Officer, leading its growth initiatives. More

Omnicom Inks Major Deals for Retail Data

Aug 24 2023

Marcoms giant Omnicom has announced an expansion of its partnership with corporate comms group Criteo to encompass digital shelf and other retail data; and a new deal between its OMG media services division and customer data science pioneer dunnhumby. More

Snider Joins Behaviorally in Bus Dev MD Role

Aug 21 2023

Consumer purchasing analyst Behaviorally has appointed Brent Snider as Managing Director, Global Business Development. He joins from Maru where he was President & Chief Revenue Officer. More

Macy's Names Chief Customer and Digital Officer

Aug 16 2023

In New York, luxury brand retailer Macy's Inc. has appointed long-time McKinsey exec Massimo (Max) Magni as Chief Customer and Digital Officer, to focus on data-driven initiatives across the company's eCommerce, mobile apps, loyalty, and more. More

Currys CIO Invests in CX Measurement Firm Uncrowd

Aug 16 2023

Currys CIO Andy Gamble has invested an undisclosed amount in customer experience (CX) measurement platform Uncrowd, and joined the firm as an advisor, as the company readies for US expansion in the coming months. More

Stagwell's Assembly Launches European Retail Media Arm

Aug 16 2023

Stagwell-portfolio media agency Assembly, has launched its European Retail Media division, to deliver connected commerce solutions designed to help retail and direct-to-consumer (DTC) brands scale, automate and improve margins at all stages of the consumer journey. More

Behaviorally Hires SVP, Head of Product

Aug 15 2023

In New York, shopper and digital marketing consultancy Behaviorally has hired Thibault Cousot in the new role of SVP Head of Product, leading continual improvement and expansion of the existing product stack. More

SMARI Hires to Build Bus Dev Function

Aug 14 2023

US market research firm SMARI has appointed former Research Now and Precision Sample Vice President Pat Goodnight as VP of Business Development, a step change for the 40-year-old company which had previously focused on referrals. More

UM Launches 'Shoptimizer' Retail Media Tool

Aug 10 2023

Media agency network UM, part of IPG Mediabrands, has launched a tool called Shoptimizer, providing data to help brands allocate budgets, improve measurement, optimize their retail offer and be more agile. More

eye square Names US Shopper Insights Leader

Aug 8 2023

Berlin and New York-based user and brand research specialist eye square has appointed former Mondelez / Mars exec Chrissy Love as Executive Director, leading the firm's new US Shopper Insights division. More

89 articles found.

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