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UK commercial radio industry body Radiocentre has announced that its Planning Director Mark Barber will step down from the role after more than 25 years. More
Marketing data firm Hightouch has named Matthew Lubeck as General Manager, EMEA. Lubeck will be based in London and will lead the company's GTM functions across the region. More
Consumer purchase insights company Affinity Solutions has enhanced its CNBC/NRF Retail Monitor dataset, expanding the sample to represent 50% of the US population and promising a more representative and consistent view of retail spend across the nation. More
New York-based Siena, an AI-driven CX platform which automates customer interactions for consumer brands, has secured $17 million in Series A funding, with which to build more autonomous agents and achieve its aim of becoming 'the Agent of Record for consumer brands.' More
Seattle-based customer data specialist Amperity has launched Pér, an AI agent taking natural language questions from clients about customers, campaigns and audiences, and providing answers, recommendations and action - the last after approval from humans. More
StackAdapt has announced two leadership promotions: Pinar Ozyetis to Chief Legal Officer and Anna Grodecka-Grad to Chief Client Officer. More
Toluna's founder and CEO Frédéric Charles Petit is stepping back after 25 years at the helm. The move is part of a structured succession process, with a comprehensive transition plan in place, but his replacement has not yet been named. More
SurveyMonkey has appointed John Ouren as CEO, replacing Eric Johnson who has stepped down after three years in the role. Ouren is a former employee of the company, and has served on the Board of Directors since 2023 as a representative of its owner, private equity firm STG. More
In Berlin, Market Logic Software has announced two launches in the last month: an autonomous monitor of developments across selected industries and topics called DeepSights Radar, and an MCP facility for its parent product suite DeepSights. More
ACKWEST subsidiary TestSet has acquired the Medical and Healthcare Panel from Shift Insight Ltd, boosting both its healthcare expert network and its presence in the UK market. More
Social media network Nextdoor has launched Neighborhood Intelligence, which uses its US data to help advertisers target, message and measure down to the neighborhood level, not just the ZIP code. More
YouGov has extended its Model Context Protocol (MCP) capability to its BrandIndex solution, allowing clients to access the long-established brand tracking datasets via a conversational interface, without leaving the workflows of major GenAI tools including Claude, ChatGPT and Microsoft Copilot. More
Marketing agency Brand Champions is offering hyperlocal market insights to UK pharmacies, promising a clearer picture of the communities they serve, and helping them to target their promotion. More
US firm Information Services Group (ISG) has launched a new unit, ISG Marketing Advisory, combining consulting, design and implementation services for enterprise marketing leaders; and has appointed Kaveri Camire as Partner and Commercial Head for it. More
NIQ has launched its Omnishopper consumer panel solution in Taiwan, promising clients a comprehensive view of actual consumer purchasing behavior across retailers, categories and channels, based on e-receipt data. More
Zurich, Switzerland-based startup Underheard has announced general availability of an AI solution which designs qual customer interviews based on study objectives, conducts them, and reports on the findings 'within minutes.' More
Experience management firm Qualtrics has appointed Mike Potter as CTO, leading platform architecture and engineering. More
Zeta Global has agreed to acquire Amsterdam-based Digital Audience, a data infrastructure company focused on identity and activation. Zeta says the buy will help clients drive action based on its customer intelligence, enabling 'more connected and measurable engagement.' More
UK video ad currency body Barb is adding Prime Video to its post-campaign evaluation using the CFlight methodology in its Ads Hub - Amazon is the first streamer to join. More
Madrid-based marketing agency SAMY is acquiring US firm Get Engaged - both are focused on social media / influencer and creator marketing, and SAMY says the deal will create 'one of the largest' independent agencies in the sector worldwide. More
Kantar has teamed up with Qualtrics to launch Kantar Experience Impact, a solution connecting customer experiences to brand strength, to guide clients' decisions about investment for growth. More
Auros - known until last week as UserTesting - has launched a service called AI Relationship Quality (ARQ), which benchmarks users' experience of a specific AI tool. The firm says ARQ extends the traditional AI evaluation model with the addition of human relationship elements like trust and affinity. More
STRAT7 has made its always-on intelligence platform Nucleus available to clients, as part of its launch of a 'New Standard' approach to tackling business challenges. More
Consumer panels Norstat has appointed Randall Beard to its Board of Directors, as it plans further international expansion and continued investment in technology, products and capabilities. More
Research tech firm Cursory Technologies has announced the transformation of its Brisk platform, from a survey automation solution into a broader ' ecosystem,' designed to support research teams through DIY, DIFM (Do It For Me), and expert-led end-to-end services. More
Advertising and commerce tech company InMobi has unveiled Mobius, a system which evaluates available ad options against a client-defined outcome, selects what runs, and measures results to inform subsequent decisions. More
On Device has launched an API for its brand lift data, promising clients direct access to data connecting advertising exposure with verified brand outcomes. More
Finnish company Comparables.ai, which provides intelligence for use in M&A deals and related areas of financial services, has raised $ 6 million in seed funding, with which to support geographical expansion and further develop its core AI engine. More
In the US, research platform aytm has launched the Bridge, an AI-based system taking users all the way from a natural language question to 'an answer teams can confidently act on,' - whether from a firm's existing stock of knowledge or (where this doesn't suffice) from research it designs and conducts itself. More
In Paris, panels and research tech firm Bilendi has announced a major upgrade to its AI-powered Discuss qual research platform, based around a conversational interface for its AI assistant BARI. More
Toronto, Ontario-based research and analytics firm RIWI has launched Verify Human, a browser-based system for checking whether an online participant is a real person, prior to engaging with them. More
A new Californian law will protect insight firms from 'abusive litigation,' including cases brought against companies for cookies, online ad tracking and audience measurement - even where these only involve use of an IP address. More
Company information specialist ZoomInfo has acquired DoubleO.ai, an agentic orchestration platform whose technology will enhance the buyer's GTM intelligence tools. More
Vamstar, a London-based life sciences AI company, has secured around £900k ($1.2m) in funding, with which to further develop software helping health tech developers anticipate payer requirements and predict launch outcomes before trial protocols are locked in. More
In the US, ad platform Infillion has announced the acquisition of location intelligence platform Foursquare, and will combine its real-world visitation data with Catalina's purchase intelligence to help advertisers link campaign activity to store visits and real-world purchases. More
Copenhagen company Good Tape is being bought by its management from its previous owner, Danish media outlet Zetland. As part of the MBO, the firm has raised EUR 600k from Nordic Makers, whose partner Alexander Aghassipour has joined Good Tape's board. More
Real estate solutions company HomeServices of America has acquired 1000WATT, which provides strategy, research and creative focused on the residential market. HomeServices says the move supports its evolution 'from a quiet industry juggernaut to a leading voice for consumers and real estate professionals.' More
Swedish AI company Klang is raising SEK 15 million ($US 1.5m) to further develop its software, which allows users to search and analyse conversations, providing transcriptions, summaries and insights. Funds will also support expansion in Japan and northern Europe, and around ten hires. More
B2B insights firm Business Advantage has partnered with Galaxies, whose Marketing Decision Intelligence approach helps companies to explore audience responses and inform decisions before they spend their budget. More
Research and consulting firm Divergent Insights has launched an end-to-end customer feedback platform called VaultCX, including AI-driven sentiment analysis. More
In Los Angeles, 'narrative intelligence' company PeakMetrics has announced the launch of a GEO solution called AI Perceptions, promising help for communications teams in understanding and improving how their brands are represented across the main AI platforms. More
Toluna has launched Bina, an always-on, AI-based research workspace allowing researchers and non-specialists alike to hold real-time conversations with synthetic personas; and Dynamic Awareness, which it says keeps those personas 'current with the real world.' More
Data collection group Norstat is consolidating brands, moving its Offerwise, National Sample and Sample Solutions businesses to operate as one company under the Norstat name. More
Tech company UNRVLD has announced the acquisition of 2CV and The Value Engineers (TVE), adding more than 70 staff, and expertise in brand strategy, innovation and global consumer insight advisory. All three businesses are headquartered in London. Terms were not disclosed. More
In the US, global online sample provider Full Circle Research has appointed former Instantly and DISQO employee Kristen Sottosanto as Director, Sales - West, based in Los Angeles. More
US-based agentic customer intelligence platform OuterSignal has announced $22 million in Series A funding, with which it will further develop its research engine, personalization and activation software, and recruit for engineering, go-to-market, operations and customer experience. More
US-based decision intelligence and MR training company Burke, Inc. has appointed longstanding employee Thania Farrar as SVP, Head of Client Services. She succeeds Sandip Narang, who recently retired after 26 years with the company. More
In the US, L&E Research has appointed former focus group facility director Londyn Carter as National Account Manager, with a focus on legal research. More
Global CRM company Salesforce is to acquire automated customer research and synthesized insights platform Listen Labs. Financial terms have not been disclosed, although earlier reports suggested the research firm - with an ARR of around $30m - could fetch around $2 billion. More
Fifty5Blue - previously Kantar Media - has been selected by beIN MEDIA GROUP to design and run a unified audience measurement system across 24 markets in the Middle East and North Africa (MENA). The three-year contract will be serviced by a combination of return-path and streaming usage data. More
In London, former YouthSight and Savanta researcher Josephine Hansom has teamed up with Lowri Gilbert, previously a senior civil servant and consultant, to form Now & Next, described as a youth-focused research and thought leadership consultancy. More
Ipsos has announced the launch of an enhanced post-testing solution, Creative|Impact, in the US and the big five European markets, via its Ipsos.Digital platform. The new offering is part of its Creative Excellence self-service portfolio. More
In Bellevue, WA, USA, enterprise customer insights firm UserTesting has announced a rebrand - it will henceforth be known as Auros. The change reflects the firm's focus on 'a new challenge... training, evaluating, and improving AI', although its network of 7.6 million verified people will still be core to its offer. More
In Toronto, Canada, The Logit Group has announced the promotion of Steve Male to Chief Innovation Officer (CIO), underscoring the growing importance of innovation in its operations and services. More
Tech markets and sourcing advisory firm HFS Research is retiring its Horizons reporting series after four years, and replacing it with a new offering, SaS Stars, 'built entirely on the experience of enterprise clients running live engagements' and promising to disrupt the business of provider ratings. More
London agency Disrupt Insight has appointed former Holland & Barrett Commercial Insights leader Becky Miles to lead its retail practice, strengthening its capabilities across shopper, customer experience, innovation and behavioural science. More
eMedia Monitor (eMM), which provides real-time tracking of radio, TV and online video and audio, has hired senior PR and marketing tech executive Larry Thomas as Vice President, Americas. More
Research and strategy firm dcdx, whose community of Gen Z and Gen Alpha youth boasts more than 300,000 members, has been acquired for an undisclosed sum by Visible Ventures, a VC firm focusing on those generations. With the deal, former Google and Kantar exec Priti Mehra joins dcdx as CEO. More
In the US, Livepanel, the research company responsible for synthetic response modelling platform N-Infinite, has received an investment from mktresearchguy LLC, an advisory firm founded by insights veteran Scott Worthge. More
Copenhagen-based cross-media measurement platform AudienceProject has expanded its partnership with Netflix, building on a direct integration launched last year. The streaming TV pioneer will now use AudienceProject's reports and Elevate system to prove, illustrate and detail the impact of its ad inventory. More
In New York, B2B intelligence specialist NewtonX has announced an upgraded version of its self-serve research intelligence platform NewtonX Hub, which integrates B2B self-serve primary research with Synthetic Personas. More
Guideline has unveiled an SaaS / browser-based, AI-powered edition of its long-established TV audience analysis platform WRAP. The new use-anywhere version promises rapid onboarding, no overheads and continuous upgrades. More
In the US, research and decision software firm Lumivero has announced the launch of NVivo AI Cloud, an AI-native version of its qual analysis software NVivo, powered by its AURA research assistant. More
In Lincoln, Nebraska, durable goods ecommerce marketplace accelerator Spreetail has launched a competitive intelligence dashboard called Brand Benchmark, available to its brand partners as part of its Smart Shelf AI-powered retail operating system. More
Austin, Texas-based MR tech company Scalafai has enhanced its Studio end-to-end research platform, to allow rapid quant studies 'without cutting corners.' More
Stagwell has increased its investment in Real Clear Holdings (RCH), a pollster, political news and poll averages publisher, podcaster and event organiser. More
Vincent Barabba, Director of the U.S. Census Bureau in the 1970s, has died aged 92. He is the only person to have been appointed to the role twice - once by a Republican President and once by a Democrat. He also held senior client side MR roles, at Xerox, Eastman Kodak and GM. More
Mumbai-based B2B agency AGR Knowledge Services has announced that Rishikesh Deshpande is stepping down from the CEO role after more than two decades leading the company. His replacement is former Ipsos India COO Raja Amarjeet Bunet. More
British-based research and analyst firm Futuresource Consulting has appointed Richard McDonald as CEO and Kathy Million as Chief Operating Officer. More
UK ad currency body Barb has launched the third phase of its API, developed by RSMB and promising faster outputs, new programme and spot reach endpoints, and full integration with the Barb Data Hub. More
CANAL+ Group subsidiary Dailymotion is bringing its four lines of business together in an integrated offering. Dailymotion Business combines the firm's video technology, advertising, monetisation and proprietary intelligence to help clients optimize their use of video. Bichoi Bastha will serve as its GM. More
Ipsos has partnered with cultural intelligence company EntityX, allowing advertisers to activate programmatic campaigns based on the research group's audience data, and without any requirement for third-party cookies, device identifiers, or tracking infrastructure. More
Databricks has announced the acquisition of billion-row spreadsheet company Row Zero, aiming to expand the capabilities of its Genie AI co-worker. More
Consumer decision modelling company Acutus AI has appointed former Nestlé and Unilever insights leader Chandan Mukherji as a Strategic Advisor. More
Research support and operations company Sync Research Group has appointed Roxanne Peck as a Qualitative Project Manager, and promoted Elizabeth Murphy to the same role. More
In San Francisco, AI customer engagement platform Iterable has announced a major upgrade designed to add data from 'every customer interaction' into the marketing stack, providing context for use both by human marketers and AI agents. More
Insight- and data-based B2B lead generation platform Leadfeeder has added product design and positioning leader Brad Noble to its Board in an observer capacity. More
Swedish company Generation Research and France-based Beauté Research are to integrate their offerings, promising clients a global view of the prestige beauty and cosmetic sector across 'all major global travel retail regions.' More
In the US, independent healthcare fieldwork and data collection firm AOPS has appointed Michelle Hendrickx as Chief Operating Officer. More
Redwood City, CA-based Snorkel AI, whose data platform and agentic, research-driven data factory help inform AI model development, has raised $350 million in Series C funding, at a $3.5bn valuation. The firm says it will recruit researchers and engineers, to meet booming demand for complex training data. More
London-based insights firm Yonder Consulting has promoted Ross McAuley to CEO. McAuley joined the company in the spring as MD of its newly-launched Saudi business Thamma Al-Masar. He replaces Michael Simmonds, who moves to the Chair, but will remain closely involved with the business. More
In Sao Paulo, customer engagement platform CleverTap has appointed Lohran Queiroz as Vice President for Latin America, where it sees potential for rapid growth. More
Eye tracking hardware and software pioneer Tobii has promoted Sales Controller Martin Johansson to Acting CFO, effective next week. Separately, the firm launched a locally installed version of its Webcam eye tracking for research. More
Suzy founder Matt Britton has stepped down from the CEO role, to be replaced by eleven-year company veteran Bryan Silverman. The firm has also received additional funding, led by H.I.G. Growth Partners. Britton becomes Non-Executive Chairman, with a continued role supporting Suzy's growth. More
Comscore has announced an integration with predictive analytics platform datafuelX, allowing ad buyers to transact using its currency, within the systems they already use, for linear buying on both advanced audiences and traditional age-and-gender demographics. More
Alcohol taste testing market research is now, definitely, legal, in California - thanks to a new law supported by the Insights Association. The legislation puts an end to what the IA calls 'years of unofficial guidance and vague legal status.' More
Atlanta, GA-based continuous insights platform Discuss has appointed Luke Williams in the new role of Chief Research Officer. He joins from a similar position at Press Ganey Forsta. More
Automated insights pioneer Zappi has partnered with Picsart, an AI-based media production and distribution platform, to offer Vera, a specialised AI agent allowing clients to ground creative decisions in real-world evidence. More
TiVo Ads has enhanced its U.S. TV Viewership Data offering, combining its set-top box (STB) data with automatic content recognition (ACR) data in a single, session-level feed. More
Omnichannel marketing platform Attentive has added new capabilities to its agentic AI marketing solutions, in the form of 'Lifecycle Intelligence.' The new tool promises to help marketers understand customer behavior, value and product interests throughout their journey. More
Bengaluru, India-based product co-creation platform Demoverse has raised $600K in pre-seed funding, with which to grow its design community, further develop its consumer interaction application, and expand its US presence. More
In the US, the measurement approaches of Comscore, iSpot and VideoAmp have been approved by the collaborative forum of media buyers and video suppliers known as the Joint Industry Committee (JIC) for a further two years, certifying their use as transactional ad currencies. More
In the US, creative impact prediction specialist Swayable has appointed Jenny Wall as Chief Growth Officer and Brian Lawrence as Chief Revenue Officer. The firm says it is moving from early adoption to a new, broader marketing phase. More
Technology research and advisory firm ISG has launched OneSource, an AI-enabled provider intelligence platform, giving access to the firm's advisors, market analysis, proprietary research and AI-enabled intelligence in one connected experience. More
Austin, Texas-based firm BrainTrust Partners has launched two products focused on and powered by AI. AI BluePrint Builder and BrainTrust IXP aim to help companies identify where the technology can deliver the greatest business impact, and to turn strategy into measurable results. More
Healthcare panels firm eHealth Inspire has appointed Maria Galicia Prado as VP of Business Development and Partnerships. More
In Australia, drinks and hospitality business Endeavour Group and data firm Quantium have launched Distilled Data, a shopper insights platform with a conversational interface, pulling together retail sales and aggregated shopper data across the former's major drinks brands for its trade partners. More
Media research veteran Bill Harvey has died after a short illness, aged 84. His work over 60 years helped to shape the measurement and understanding of TV and OOH audiences. More
UK music and home entertainment data firm The Official Charts Company has launched a new intelligence platform, Official Charts PRO, offering access to the sales data used to compile its charts. More
In Hove, UK, research tech veteran Andrew Jeavons has launched a new consultancy called Mass Cognition, focused on two areas, AI persona engineering and structured semiotics. More
London-based Tapestry has brought in former Material SVP Phil Heuring as Head of Qual, North America, adding to its senior leadership team and presence in the US. More
Tokyo-based firm UZRA Inc. has launched torima.in Global, which allows overseas companies to commission AI-moderated interviews with Japanese consumers, in Japanese, and delivers transcripts with translations, an English summary, and a further, more detailed report. More
A new service from creative intelligence specialist DAIVID promises to analyse several thousand ads at once, and connect creative signals with campaign outcomes, to show 'which elements drive stronger results and why.' More
Toronto-based conversational research specialist Nexxt Intelligence | inca has launched inca SmartInsight, which promises researchers voice-interrogating their data 'answers built with the same rigor a trained researcher would apply.' More
Consumer marketing and research platform Prodege has appointed former Criteo exec Todd Parsons as Chief Executive, starting on 1st October. More
dunnhumby Ventures, the VC division of the Tesco consumer data company, has invested in Azoma, a platform which measures and improves how AI shopping agents discover, interpret and recommend products for retailers and CPG brands. More
Stagwell agency Allison Worldwide has launched a Health division, driven by predictive analytics, and helping clients anticipate opportunities, build influence, protect their reputation and connect with their audiences. Jamie Dowd has been named Global President of the new division. More
US firm flowres has launched SlideBuilder, a PowerPoint add-in making 'curated insights accessible to researchers in the same environment where presentations are created.' More
Albertsons Media Collective, the retail media arm of US chain Albertsons Companies, Inc., has launched a new measurement solution helping advertisers understand the incremental impact of media investments across major digital media platforms, through a single, deduplicated view. More
US company Hello Haven has emerged from stealth with $15 million in pre-seed funding, with which to expand its business and launch its Haven digital twin product. Haven learns how an individual makes decisions, and completes tasks for them, from sorting inboxes and placing orders to making voice calls. More
Nielsen has upgraded its Streaming Content Ratings product (SCR) - it will now deliver data daily instead of weekly, matching availability for linear TV; and will cut reporting delay for its weekly Streaming Top 10 listing by two weeks. More
In Germany, telephone fieldwork specialist Advanced Market Research (AMR) has announced five appointments, part of a major restructuring led by its recently-returned Managing Director and company founder Ulrich Buchholz. More
Bucharest, Romania-based business intelligence firm Veridion has secured $20m in Series A funding, with which to expand its North American operations and further develop its product, a platform modelling the impact of global events on 'all' global businesses. More
In London, MM-Eye has announced the appointment of Claire Harding as Senior Research Director, boosting its expertise in automotive, future mobility, luxury, premium customer experience and strategic innovation. More
Oakland, California-based customer insights platform Marvin has launched an automated research tool called Live Intercept, which collects in-the-moment customer feedback via AI-moderated interviews directly inside digital products and on web sites. More
Media verification specialist DoubleVerify (DV) has launched a conversational AI tool called Ask Neura. Advertiser and agency clients can now interact with the company's data using natural language, directly from the DV Pinnacle dashboard. More
Ipsos has appointed Erik Heller as CEO of Ipsos Australia, replacing Simon Wake who moves to the new role of Asia Pacific Audience Measurement Service Line Leader, based in Sydney. More
Consumer intelligence company NIQ has rolled out a new solution, Digital Purchase GeoAudiences, across Europe's Big 5 markets - extending its geographic audience capabilities into what it calls 'digital-first categories', including travel, automotive, technology, telecoms and financial services. More
B2B publisher and data firm Informa TechTarget has launched Buyer Intelligence, an AI-enhanced intelligence solution helping B2B organizations use its person-level intent data to fuel go-to-market (GTM) systems and strategies. More
Former American Express insights leader Sarah Guggino has joined British-based MR firm STRAT7 in the new role of Global Client Strategy and Insight Partner, effective immediately. She will focus on growing the company's partnerships with key global clients, with a focus on financial services. More
AI marketing platform Profound has raised $180 million in a Series D round, valuing the company at $1.8 billion. The money will allow it to expand its applied AI labs in New York City and San Francisco, studying and improving how frontier models perform on marketing work. More
Marcoms group Stagwell has appointed longtime dentsu exec Liz Rutgersson as CEO of its Assembly division, with a 'global and North American remit'. Connie Chan takes on the role of CEO of Assembly APAC, while continuing as Chief Growth Officer of Stagwell APAC. More
Circana has unveiled a feature called Analysis Builder, augmenting its advanced visualization tool Unify+. The upgrade promises users 'a faster and more intuitive way to create, customise and share market analyses,' removing much of the manual work involved. More
Ad group Brave Bison has made another revised offer for ad effectiveness insights firm System1, its fourth to date, valuing the company - in which it is the largest shareholder - at around £47.5 million. More
YouGov has extended its 'Voices' AI-moderated qual interviewing tool to allow custom research clients similar features to those already enjoyed by its brand tracking clients. More
Edinburgh-based MR company Smart Data Foundry (SDF) has entered administration and ceased trading, with the loss of all 25 jobs. The firm was a not-for-profit subsidiary of the University of Edinburgh, promising 'safe and secure access to high-value private sector data'. More
Bilendi has opened an office in Munich, its third location in Germany after Cologne and Berlin. The firm says the move reflects growing demand for integrated MR and UX research across DACH, and provides a strengthened local presence for clients and partners in Southern Germany. More
Dive Custitude, the Swedish business of mystery shopping specialist group Dive, has acquired the Swedish mystery shopping business portfolio of Avisit. More
Global retail and consumer intelligence provider Circana has added Google's Meridian open source marketing mix modeling product to its Liquid Mix offering, promising clients a new way of linking marketing spend to outcomes and measuring effectiveness. More
India's Audit Bureau of Circulations (ABC), which measures print media sales in the country, is in talks with the country's Ministry of Information and Broadcasting (MIB) regarding the addition of digital media measurement, according to a report. More
In New York, purchase data-based commerce marketing platform PebblePost has announced the appointments of Adam Soroca as Chief Exec, and Melanie Samson as CMO. More
StackAdapt has appointed Shopify President Harley Finkelstein as a strategic advisor, helping to steer the company's continued expansion beyond programmatic advertising. More
Newly promoted Ipsos Global CEO Kelly Beaver has set out plans to accelerate the group's 'Horizons' strategic plan, developed in the past eighteen months. This follows results so far in 2026 which she says have 'fallen short of [the firm's] ambitions.' More
The Insights Association is among dozens of groups and publishers looking to draw attention to proposed major changes to the conduct of the 2030 decennial Census, excluding non-US citizens and removing race and ethnicity questions. Comments are invited and a briefing will be held this Friday. More
In the UK, MR firm Censuswide has launched what it says is the country's 'first nationally representative B2B research approach,' aiming to reassure organisations who need their findings to reflect the UK economy as a whole. More
In New South Wales, Australia, newly-launched research consultancy Instella has appointed qualitative researcher and brand strategist Samantha Yann as a Partner. More
Healthcare claims data company PurpleLab has teamed up with platform-independent AI media decisioning company Chalice AI, to offer healthcare clients custom predictive models built around their specific business and patient outcomes. More
Eye tracking hardware and attention computing firm Tobii has announced that Board member Carl Mellander has chosen to step down from his position, with immediate effect, citing a shortage of time resulting from other commitments. More
With India's Ministry of Information and Broadcasting (MIB) having suspended provision of ad ratings by BARC India, pending renewal of its licence, onetime provider TAM India has once again applied for a licence to measure the country's audiences. More
Omnicom-owned communications consultancy maslansky + partners has promoted Keith Yazmir to President and Catherine Farr to EVP; expanded the role of Jaime Hodges, now leading Research & Innovation; and brought in two new partners, Katherine Hettrich and Amanda Kealey. More
In Las Vegas, veteran US researcher John Bremer has announced the launch of Signals and Standards Research Consulting, an independent company which will audit insight firms for data quality and advise on 'the rigorous application of AI to data and insights.' More
Veteran sound tech company Dolby Laboratories has announced an upgrade to its OptiView live sports platform, including the addition of real-time, AI-powered intelligence on the drivers of fan engagement. More
UK bank NatWest Group has appointed former IKEA and Target exec Harsh Agarwal as Managing Director, Customer Experience & Engagement, with a seat on its Retail Banking leadership team. More
In London, management consulting firm Analysys Mason has appointed Ivan Segrt as a Partner in its Transformation Practice. He brings experience from companies including dunnhumby, Simon-Kucher and EY. More
In New York, Clay, a company using to help clients monitor intent signals, and identify and approach their ideal customers has secured $115 million in Series D financing. The round values the company at $7.1 billion. More
André Loranger has been appointed as the UK's new National Statistician, leading the country's statistical system and providing advice to the government on statistical matters. He has served as Chief Statistician of Canada for the past two years. More
iKO Media Group (iKOMG) has launched iKOANALYTICS, a new analytics offer promising broadcasters and distributors deeper insight into the performance and consumption of channels distributed via satellite. The service combines satellite monitoring and distribution data with audience analytics. More
Qualtrics has trailed the launch of a new system called XM Data & AI, arriving in 2027. The new platform combines behavioral intelligence for customers, patients and employees, from two decades of Qualtrics work, with forty years of healthcare experience data from recently acquired Press Ganey. More
In the media and entertainment sector, data platform provider Fabric Data is merging with digital supply chain specialist TMT Insights to create Fabric Insights, a new company bringing together 'authoritative data, purpose-built software, intelligent automation, and deep transformation expertise'. More
In San Francisco, financial services-focused custom insight firm Logica Research has hired Shruthi Venkatesh as a Director. More
US qual and quant recruitment and MR support services company Focus Crossroads has acquired key assets from Zintro, including its B2B expert network, Concierge Program, and specialized professional audience assets. More
RED C Research has appointed longtime Orange researcher Darren Hanson as Head of Client Strategy, based in its London office. More
International TV and video market intelligence provider Glance has appointed François Gioux as Sales Director. More
Paris, France-based customer intelligence and predictive analytics startup Actionable has raised EUR 8.6 million in funding. The money will help expand its product, data engineering and sales teams, scale its international reseller partner networks, and accelerate its US market entry. More
Global consumer and sensory specialist MMR Research has brought back former employee Chris Sinclair as Global Commercial Director and promoted Laura Smith to Global Head of Marketing. More
Knowledge sharing and decision-making platform Stravito has announced the launch of AI Persona Builder, a tool converting a company's own research data into personas, which can then be 'interviewed' to test campaigns, products and ideas. More
Research tech and solutions firm Sago has launched a data quality offering called SagoVerify, combining identity verification, layered intelligence and industry-wide collaboration to stop fraudulent and low-quality respondents 'before they enter the survey ecosystem.' More
British MR software company Digital Taxonomy has announced the biggest update in ten years for its verbatim coding suite, codeit. The ground-up rewrite, developed in partnership with users, includes a complete rebuild of the coding screen and expanded AI Assistance throughout. More
Kantar and its Ukrainian partner Starlight Media have made changes to the measurement of video viewing in the country. The MMI (Marketing & Media Index) survey previously measured viewing on TV sets, and now monitors consumption of TV content across platforms. More
In the UK, IDX, the strategic comms and marketing agency headed up worldwide by insights veteran Crispin Beale, has appointed Danny Russell as Chief Customer Officer, and Paul Knight as SVP Customer Success. IDX also opened a Data & Insights Centre of Excellence in Geneva, earlier this year. More
Copenhagen-based cross-media measurement company AudienceProject has appointed Donia Baddou as Vice President of Partnerships, leading both partnerships strategy and strategic relationships with global platforms. More
British-based STRAT7 Audiences has a new deal with Irish research consultancy Amárach Research, allowing it to expand its proprietary research panel capability in the Republic of Ireland. More
Omnichannel ad platform Innovid has announced an integration with the Meta ads MCP, to give Meta advertisers conversational access to data through its own NIVO agentic AI suite. More
Ipsos has appointed Trinh Tu as its CEO in the UK & Ireland, replacing Kelly Beaver who was recently promoted to Global CEO. More
The Broadcast Research Council of South Africa (BRC) has issued more details of the new ad currency system coming into force on January 1st next year, Total Video Measurement (TVM). More
In Utrecht, The Netherlands, MR firm DVJ Insights has announced the appointment of long-time MetrixLab and Toluna exec Jolique Weelink as Global Commercial Director, responsible for developing and implementing global commercial strategy and driving international growth. More
San Jose, CA-based AI monitoring and evaluation platform Guickly has launched with $4.2 million in seed funding. The firm aims to help companies measure their use of AI and assess its benefits / ROI, in order to control and optimize spending. More
Market intelligence company Euromonitor has launched the Euromonitor Passport agent, which allows natural language access to its data without leaving Microsoft 365 Copilot. More
In the US, balance sheet intelligence and decision-making platform Delfi has received a strategic investment of unspecified size from Members 1st Federal Credit Union, with which to expand its operations and further develop its software. More
Global consumer intelligence group NIQ has partnered with digital analytics company Similarweb, to build a new solution helping brands, retailers and technology platforms track and evaluate purchase journeys taking place entirely within an AI environment. More
HFS Research and Rep Data are the latest companies in the insights and analytics sector to announce MCP launches. Clients of analyst firm HFS can now access its research directly through the major LLMs, while users of Rep Data's Research Desk can use them to set up and launch fieldwork. More
Creative and marketing software giant Adobe has acquired an Indian start-up, Rilo, which focuses on marketing intelligence and the automation of marketing processes. Financial terms were not disclosed. More
Manchester, UK based Automotive Insight Group has appointed former AutoTrader Group Sales Director Darren Moon as Strategic Partnership Director; and Ian Penny, former Sales Director of Factor Sales, as Strategic Product Advisor. More
Ottawa, Canada-based company askpolly has raised $3 million in seed funding, with which to further develop its MR platform and speed its expansion across the US. More
In Pasadena, CA, consumer insights platform Azira has launched an AI-based location intelligence platform, allowing clients such as destination Marketing Organisations (DMOs), tourism boards and travel brands to explore, analyze and visualize complex location data through natural language. More
Kantar's longtime Africa Insight MD Susannah Patton is moving to lead the Alcohol & Tobacco Industry group in the UK. She is replaced as Chief Commercial Officer for West, East & Central Africa (WECA) by Maria da Serra, and as Head of Kantar Africa Insight by Astrid Ricketts. More
In California, the founders of research and advisory partnership The Media League (TML) have launched a new company, AI2 Insights, promising media and entertainment clients help in assessing what AI delivers for their business and 'where it is heading next.' More
Chris Oatey has been promoted to global CEO at research agency 2CV. An eight-year veteran of the business, he returns to London after leading the Singapore office. He replaces longtime company leader Tim Blandford, who resumed the role on an interim basis in April. More
A new package from London-based Shape Insight promises clients fast access to neurodiverse audiences. 'Untypical Minds' launches with access to audiences in the UK and US, and draws on Shape's experience of neurodiverse-specific-research methods. More
Comscore has added new features to its AI Intelligence solution, allowing users to measure the visibility of ad placements alongside chat responses, along with their impact on digital traffic, engagement and consumer behavior. More
A new platform developed by UK firm Askalytics allows users to ask questions about their business data in plain English, and makes multiple checks on its own answers before showing them. More
Yahoo DSP has launched its In-Flight Outcomes (IFO) service in Europe, promising users the ability to optimize programmatic campaigns in real time, by connecting media to real-world business outcomes including purchasing. More
In the US, consumer understanding software firm Conveo has secured a $50 million Series A funding round. Funds will help expand its US business and drive its evolution 'from a research tool into infrastructure the entire enterprise runs on.' More
Alchemer has launched Iris, an AI-native customer feedback and intelligence platform combining data from surveys, reviews, reputation management and other customer listening channels. More
Consumer behaviour tracker RealityMine has appointed Soumya Bijjal as Chief Product Officer, and Paula Iddon as Chief People Officer - both new roles. The firm says it grew revenue 75% last year, and has increased headcount by 50% since January. More
TV and video market intelligence provider Glance has announced a partnership with Mexico's ad currency body ACAM, promising the former's clients a complete picture of TV viewing behaviour in Mexico. More
PatientSight, a US-based research company focused on rare and complex diseases, has launched the Patient Experience Benchmark Report (PEBR), which it says converts its insights into a structured, quant framework companies can use to evaluate and improve their performance. More
Data collaboration Specialist LiveRamp has appointed Hannah Barnett as VP Brand Sales for the UK & MENA, based in London. More
Global MR membership body Esomar has established an AI 'Alliance', aiming to bring together the industry's experts and community voices to develop 'guidance, learning and shared perspectives on the responsible use of AI in research, insights and analytics.' More
SurveyMonkey has 'reimagined' its platform with the aim of easing client organizations' access to insights from real people. The new and major release makes use of AI to smooth and speed up processes while keeping human feedback as the source of its data. More
Cint is teaming up with Potloc, a survey platform for consulting and private equity firms, to develop and test an MCP capability, connecting clients' AI agents directly with Cint's research and measurement platform. More
Nielsen has made four changes to the methods behind its Local TV currency data, with immediate effect. They include shifting to a 1-minute qualifier for quarter-hour measures; an update to the HDAM household model; new wearable tech data; and more robust Spanish Language Universe Estimates. More
Stagwell is rebranding its 'People Platform' feature, part of its Marketing Cloud, as Numetrix, which it says 'reflects its expanded capabilities.' The platform brings together consumer research and location intelligence to surface real-world behavioral data. More
A new version of the ISO 20252 standard for market, opinion and social research has been announced by its authors, the ISO/TC 225 Market, Opinion and Social Research committee. More than 400 research agencies are third-party certified to the existing standard, worldwide. More
UK-based full service insight agency Acacia Avenue has appointed mixed methods researcher Helen Doran as an Associate Director, specializing in behavioural economics. More
AI-moderated consumer research firm Bolt Insight has appointed former ESOMAR President Dan Foreman as Executive Chair. The firm says it is entering a new stage of growth and global expansion following an investment last year. More
Behavioral research specialist iMotions has launched a browser-based research platform called iMotions Online, promising a flexible and efficient way for advertisers, creative teams and insights professionals to test, compare and refine content before launch. More
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